What is SMO(Social Media Optimization)?

SMO is a process to make greater visibility of your website on social media sites such as Facebook, Twitter, LinkedIn etc. These sites offer an online platform to interact with other people and it also helps to build a social network throughout the world. Some of the popular social media sites are as follows:

Facebook

Facebook is a social networking website where users can interact with others by posting comments, sharing photographs, and posting links to news or other interesting content on the web, chat live, and watch short-form video. Today, it is not only a platform to interact with others, but has become a powerful marketing tool. It is founded by Mark Zuckerberg in 2004.

What is Facebook Marketing?

Facebook is a social media channel which allows businesses to market their products and services to the available users.

In Facebook we can do Business promotion in following ways. Some of them are:

Creating Facebook Business Page

Instagram

Instagram is a photo sharing app which allows users to assign filters to photos and share them with followers.Instagramers can sync their photo sharing to other social networks, so Instagram photos can be posted directly to Facebook, Twitter etc. Instagram has been acquired by Facebook.

What is Instagram Marketing?

Instagram marketing is the way that brands use Instagram to connect with their target audiences and market their offerings. To do this you should know.

How to create Instagram Account?

How to create Instagram Business Account?

LinkedIn

LinkedIn is the more professional social media networking websites by which you can interact with professioals. It is used by many professionals in the world and build a professional network. It is a best tool for making (B2B) business to business connections.It is one of the digital marketing powerful tool in the professional world.

What is LinkedIn Marketing?

LinkedIn is one of the digital marketig tool used by professional to promote their businesses, products, brands.By using LinkedIn marketing you can run advertisements,reach out to prospective clients,find employees etc.To do the LinkedIn Marketing you should do the following steps are:

How to create LinkedIn Account?